Kodak Challenge begins on No. 18 at SBS Championship

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PONTE VEDRA BEACH, Fla. -- Kodak and the PGA TOUR announced Tuesday the schedule of holes for the second year of the Kodak Challenge, which begins this week on the par-5 18th hole at the SBS Championship in Kapalua, Maui, Hawaii. The Kodak Challenge, won by Kevin Streelman during its inaugural 2009 campaign, will feature 30 holes during the 2010 PGA TOUR season.

The 2010 Kodak Challenge schedule includes 21 of the original 30 holes, with two tournaments joining the Kodak Challenge: No. 15 at Quail Hollow Club in Charlotte, N.C., site of the Quail Hollow Championship; and No. 14 at Muirfield Village Golf Club in Dublin, Ohio, home of the Memorial Tournament presented by Morgan Stanley. The remaining new holes appear at returning tournaments that move to new courses and two existing courses that have changed holes. Twenty-nine of the 30 Kodak Challenge tournaments for 2010 have been finalized. An announcement on the 30th tournament will be made in the near future.

"The 2010 Kodak Challenge schedule builds upon the tremendous success of the 2009 season, offering players greater opportunities to participate and move up the leaderboard, while showcasing to fans the greatest scorecard in golf," said Steve Powell, director of development for the Kodak Challenge.

Created to celebrate the beautiful holes and memorable moments in golf, the Kodak Challenge is a first-of-its-kind competition on the PGA TOUR. Players must play at least 18 of 30 Kodak Challenge holes throughout the season to qualify. The golfer with the best Kodak Challenge score relative to par at the end of the season will win the Kodak Challenge trophy and $1 million.

Streelman claimed the first Kodak Challenge title at the PGA TOUR's final event of the 2009 season, the Children's Miracle Network Classic in Lake Buena Vista, Fla. Streelman's early-round birdie at No. 17 on the Magnolia Course clinched the Kodak Challenge crown, netting the second-year TOUR professional the Kodak Challenge trophy and the winner-take-all $1 million prize.

"The PGA TOUR is thrilled with its partnership with Kodak and we look for continued growth of the Kodak Challenge in its second year," said Tom Wade, PGA TOUR executive vice-president and chief marketing officer.

For the second consecutive year the Kodak Challenge begins its campaign at one of the PGA TOUR's most distinctive closing holes, No. 18 at The Plantation Course at Kapalua Resort, home of the SBS Championship. The 663-yard, par-5 is the longest hole on the PGA TOUR. Despite its length, the picturesque hole plays downhill and downwind, giving long-hitters ample opportunity to reach the green in two. Anthony Kim posted an eagle during the final round in 2009 to secure a tie for second.

"We're pleased to host the first Kodak Challenge hole of the season for the second consecutive year," said Nancy Cross, SBS Championship tournament director. "With a view that is second to none, the 18th hole of The Plantation Course has been the site of many exciting finishes over the years."

The Kodak Challenge holes in 2010 are:

Kodak's marketing partnership with the TOUR includes the designation as Official Imaging Provider of the PGA TOUR, Champions Tour and Nationwide Tour, including cameras, printers and scanners. For more on the Kodak Challenge visit kodakchallenge.com and pgatour.com/kodakchallenge. Fans can also follow the Kodak Challenge at facebook.com/kodakchallenge, twitter.com/kodakchallenge, and 1000words.kodak.com/kodakchallenge.